Feel So Good, One Tasty Shot at a Time

How It All Started

Since 2014, Rita and Eric have been on a mission to make wellness and sustainability go hand in hand. So Good So You was born from their passion for feeling good — inside and out. With organic ingredients and eco-friendly packaging, every sip supports a healthier you and a happier planet.

Our Mission

Yay for Feeling Good

What you put in your body matters, in all the ways. So we make sure everything we make includes quality ingredients that are sustainably sourced, using science of nature to craft wholesomely delicious products.

The Planet is our Neighborhood

Every person on Earth is a neighbor. So we take care of our community, making planet-friendly choices like 100% post-consumer recycled and recyclable bottles and a factory that uses 100% renewable energy plus diverts 91% of manufacturing waste away from landfills.

We Believe Every Person Belongs

We are a passionate, people-centric community that has benefited from embracing individuals from a wide range of backgrounds and experiences. And our woman-owned company gives back, working to create change for the better.